How to Become an SEO Expert

If you want to become an SEO Expert, you have to first understand the basics. First, you must understand how to measure the results. Increased organic traffic is great, but you also want to know how many people are actually converting from that traffic into sales or leads. How many new sales is your content […]

What to Look for in a PPC Specialist

When choosing a PPC specialist, be sure to look for a few key attributes. This person should be able to dig deep into your industry and understand what types of searches are likely to bring in traffic. For example, a keyword such as “guitars for sale” may mean someone looking to buy a cheap guitar […]

Cora Software Featured in Search Engine Journal

Developed for professional SEOs, CORA is an advanced tool for measuring and improving your rankings. It provides a comprehensive comparison of your website with top competitors and suggests what steps you should take next. The software was recently featured in the Search Engine Journal. Here are some of its features: Developed for the Windows operating […]

Cora SEO Review

Cora SEO checks 2040 different factors across the top 100 search results in real-time, and shows you which of them are overoptimisation or deficits. As an SEO, you can see which factors are making the difference, but you may want to spend some time testing them yourself before implementing them on your website. This tool […]

Three Tips to Become an Effective SEO Professional

An SEO professional is someone who understands the algorithms that search engines use to rank web pages. Search engine algorithms sort web pages based on code, link structure, titles, and diction. Although the process can be complex, it is not difficult to master. It takes practice and research to optimize your website for search engines. […]

How to Optimize Your PPC Ads – AdWords

Google Ads is one of the most popular methods for driving traffic to your website. AdWords, which is an advertiser program, can bring you steady traffic and generate a steady income. If you have any questions about AdWords, its monetization or need to learn how to optimize AdWords, read on to find out more. Google […]